Chief Marketing Officer
Full-time or fractional
20+ years leading marketing for international tech companies, from early-stage startups to a $25M global business. I work as a full partner to sales, product and leadership, and I help teams use AI to get more done with the people they already have.
10×
more leads for an enterprise AI startup
0 → 40%+
of the sales pipeline created by marketing
Leader
in Forrester’s first report on account-based marketing
$25M
global online business, +30% revenue in year one
10 → 50+
channel partners worldwide
Companies rarely call me because they need “marketing.” They call because something specific is stuck.
I help small companies look, and sell, like serious players: clear positioning, analyst coverage, and a brand large buyers trust. It's how one startup earned a Leader spot in a Forrester report and another multiple yearly mentions in Gartner reports.
I run marketing as a partner to sales, not a separate department. One target list, one definition of a good lead, one pipeline review.
I focus marketing on the short list of companies most likely to buy (account-based marketing), so a small team reaches the right people. At Cosmo Tech, 80% of sales-qualified leads came from those target accounts.
I find where AI saves real time, set up the workflows, and train the team to use them. One process first, not ten tools.
I build channel partner programs that bring in business. I also work with technology partners like Microsoft, SAP and Salesforce to add credibility, get in front of their customers, and close more deals.
Used well, AI is an accelerator for marketing and sales teams. Research, first drafts, campaign setup and reporting all move faster, and your people spend more of their time on the work that needs their judgment.
Which tasks eat your team's week? Research, account targeting, first drafts, campaign setup, reporting. That's where AI earns its place, and where I set it up first.
Tools on their own don't change how a team works. Training does. I work alongside your team as AI is rolled out, so it becomes part of how they work every day, not a side experiment a few people try.
I've used AI in day-to-day marketing for years. In 2026 I completed a 140-hour certification in AI and no-code building, covering generative AI, prompt engineering, AI agents and workflow automation. So I can build the workflow, not just recommend one.
The goal isn't more content. It's a team that gets more done with the same headcount.
How I help teams with AIBig partners open doors a small company can't open alone. I've worked with Salesforce, Microsoft, SAP and Intel on partnerships and co-marketing, grew a channel partner network from 10 to 50+ at RunMyProcess, and built the partner program and partner portal at Cosmo Tech.
I've sat on the executive committee at every company where I've led marketing. That means setting strategy with the CEO, sales and product, building investor materials, and presenting to VCs during fundraising. Then turning the plan into results within the first three months.
I'm an American based in France, and I work in English, French and German. That comes in handy when a company wants to cross the Atlantic, in either direction. I've led marketing across the US and Europe for a French software company, run campaigns in European and North American markets, and today I'm fractional CMO for a US AI startup from my base in the south of France. European companies expanding into the US get someone who knows how American buyers think and how quickly they expect things to move. US companies entering Europe get someone who knows it isn't one market, and how to adapt the message, the channels and the sales approach from one country to the next.
For B2B tech companies that need marketing built or rebuilt, not maintained. Strategy, pipeline, positioning and board reporting, from a member of the leadership team.
Explore ↗Senior marketing leadership two or three days a week, with real ownership and hands-on work. I'm currently fractional CMO for Feldy, a US AI platform for contractors, and work with tech and AI companies across Europe.
Explore ↗A defined build with a clear finish line: an ABM program, an AI rollout for your marketing and sales team, a partner program, a rebrand, analyst relations, or a market entry plan.
Explore ↗In every case: a clear plan in the first weeks, first results within three months.
See how each one worksSome of these I built from nothing. Others were already running and needed to hit a number.
CMO
Repositioned an AI startup as an enterprise platform. 10× more leads, and marketing went from zero to 40%+ of pipeline.
Read the story ↗CMO
Built marketing from scratch and took the company to Leader in Forrester's first ABM Wave.
Read the story ↗Director, Worldwide E-Commerce
Ran a $25M global online business and grew revenue 30% in year one.
Read the story ↗Director, Global Marketing
Grew the channel partner network from 10 to 50+ worldwide.
Read the story ↗“I can emphasise this as my best collaboration with a marketing specialist.”
“Any US or EU high-tech firm with international ambitions would quickly benefit from her skills and experience.”
“Stephanie challenged me to grow, encouraged me to see things from new perspectives, and always provided strong support along the way.”
Should you hire a full-time CMO, or bring one in two days a week? I've done both, and each works well in some situations and badly in others. A handful of questions will get you to the right answer faster than any general rule, starting with whether you need someone to build or someone to steer.
Account-based marketing sounds simple: pick the companies you most want as customers and focus on them. Yet many programs quietly fade out while sales keeps working its own list. The ones that work have one thing in common: sales and marketing pick, own and review the same accounts, as one team.
Most marketing teams already use AI, but few can point to a process that now takes half the time. Getting real speed means starting with the work, not the tool: pick one process, write down what AI needs to know, build the workflow, train the team on their own work, then measure and move on.
Partners open doors a growing tech company can't open alone, lend credibility it hasn't had time to earn, and sometimes bring budget nobody knew existed. What matters is choosing partners who want a shared win, going deep with a few, responding fast when opportunities come up, and remembering that partnerships still run on relationships.
Tell me where growth is stuck, and I'll tell you honestly whether I'm the right person to fix it.
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